Ahead of the FIFA World Cup, which will be held in Qatar, Ronaldo has been crowned the most influential footballer on Instagram, according to sources from the BBC. The triumvirate of Kylian Mbappe, Lionel Messi, and Cristiano Ronaldo from Paris Saint-Germain are currently trailing the 37-year-old with 461 million Instagram followers.
Based on an analysis of Instagram’s total followers, follower growth, engagement rate, and average brand value per post, Nielsen’s influencer measuring tool determined the rankings. Players that are anticipated to endure abuse at the World Cup were ranked. Since last year, Ronaldo has gained 48% more followers than Messi, who has gained 36% more.
Messi, who is followed by 360 million people, has a tremendous post value of $2,631,388 (£2,298,083) while Ronaldo is thought to have a huge post value of $3,585,218 (£3,131,096).
